Navigating Digital Landscapes: Cross-Cultural Perspectives on Cyberspace in Business

Authors

  • Amera Kiran Iqbal Assistant Professor, KUBEAC - University of Management and Technology 3 Consultant- Novel Logics Pvt. Ltd.
  • Usman Riaz Mir Assistant Professor, KUBEAC - University of Management and Technology
  • Adeel Ghaffar Consultant- Novel Logics Pvt. Ltd.

Keywords:

Cyberspace, Cross-culture, Comparison, Business

Abstract

Cyberspace requires minimal cost and resources for an initial business setup, offering significant opportunities for automation, virtualization, AI-powered growth, higher productivity, convenience, and promising profits with a broad scope for development. It also facilitates green computing and sustainable practices for businesses worldwide, making it environmentally friendly and aligned with the 17 UN Sustainable Development Goals for fostering a peaceful and prosperous society. However, the threats posed by the integration of cyberspace into the business sector cannot be overlooked. These include the high demands on personal time and professional expertise required to establish and maintain online goodwill. Additionally, there is a lack of a standardized international regulatory framework for cyberspace activities, compounded by rising cyber-crime rates. The rapid pace of AI-driven evolution surpasses average human intelligence, raising concerns about control and trust in AI products among many businesses. While not all cyberspace-related threats can be entirely mitigated, businesses may adopt effective strategies to reduce potential harm. This research offers valuable insights for practitioners to integrate cyberspace effectively into the business world.

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Published

2024-12-26

Issue

Section

Articles